Organic LinkedIn
+2300
Followers built without paid media
Case
Agrointegral
From zero digital presence to an active community, ranked technical content, and an AI soil-analysis system in development.
Measured impact
Organic Instagram
+800
Community developed with owned content
Average monthly sessions
~260
Estimated GA4 average between June 2025 and March 2026
Average leads
2
Monthly leads on average
CRM database
+300
Marketing email recipients in HubSpot
Previous digital presence
0
Starting point: website, blog, CRM, and social channels to activate
Agrointegral’s entire digital ecosystem was designed and implemented by NLACE. Today the brand has more than 2,300 LinkedIn followers and 800 Instagram followers, all organic.
Challenge
The problem they had
Agrointegral is a company with more than 15 years of experience in agricultural services in Chile: soil sampling, plant nutrition consulting, training, and product development.
More than 500 clients trust their work, but all that experience and reputation lived outside the digital world.
They started without a website, blog, CRM, or active social channels. Acquisition relied on word of mouth and founder María Paz Rosés’s personal relationships.
System
What we installed
NLACE built Agrointegral’s entire digital ecosystem from scratch in less than a year: a HubSpot website with SEO positioning and lead-capture forms.
It also developed a technical blog with regular posts authored by María Paz Rosés, a HubSpot CRM for prospects and clients, monthly technical newsletters, and an active presence on LinkedIn, Instagram, and WhatsApp. Today Agrointegral has an organic community of more than 2,300 followers on LinkedIn and 800 on Instagram.
The system is completed with automated digital management reporting through nlace Reportes and an AI soil-analysis platform currently under development.
Active scope
What is now running
HubSpot website with SEO and lead-capture forms
Technical blog authored by María Paz Rosés
HubSpot CRM for prospects and clients
Monthly technical newsletters and active social presence
Automated reporting with nlace Reportes
AI soil-analysis platform in development
Client testimonial
“NLACE has been key to structuring our marketing strategy and bringing it into execution with technology. They combine judgment, speed, and a practical approach that shows in the results.”
Agricultural Engineer MsCs, General Manager at Agrointegral